Mastery card
I can explain Gross Churn
Revenue lost before counting any expansion wins.
Gross churn is the recurring revenue lost to churn and contraction before adding expansion or reactivation revenue.
Sticky trick
High gross churn with high NRR means you are sprinting on a treadmill.
Take into the room
In plain English, what is Gross Churn?
Or open the share card 🕳️
Or start your own 5-word trail from home.