Mastery card
I can explain Reverse Trial
Starting users on premium, then falling back to free.
A reverse trial gives new users premium features for a limited time, then downgrades them to a free or lower plan unless they pay.
Sticky trick
Be transparent about the downgrade date - surprise cliffs breed churn anger.
Take into the room
In plain English, what is Reverse Trial?
Or open the share card 🔀
Or start your own 5-word trail from home.